DepartmentofAdvertisementandMediaEconomics
Departments

Department of Advertisement and Media Economics

Home > 首页 > English > Departments > Department of Advertisement and Media Economics

Department of Advertising and Media Economics

The Department of Advertising and Media Economics cultivates multi-faceted professionals by stressing both the development of practical skills and the ability to perform research for the media industry. Graduates will be familiar with media management and administration, and will be well equipped to work in the media industry or teach and do research at institutes and universities. Courses the Department offers include: Introduction to Advertising; Advertisement Planning; Media Management & Administration; Media Market Analysis.